T-shirts? Trousers? Hats? Oh my! With so many several types of clothing available, a business start-up or even a corporation thinking about its next marketing campaign may find it difficult choosing what promotional and personalised clothing will be suitable to represent their business.
If spider hoodie are in the mood for something different – or perhaps your organization offers something just a little different itself – then think about the hoodie… Custom printed and personalised hoodies curently have many great uses in the wider world, such as for example:
Higher education – Hoodies are very popular with students of colleges and universities, branded with their institute’s colours and logo. A university society or business selling to students may want to consider a personalised hoodie for their own purposes, either because of their team/staff to wear or even to sell to their customers.
Exercise – Some people prefer to exercise in hoodies, particularly in winter or in colder climates where a t-shirt is simply not enough. Gyms and fitness trainers might prosper in providing branded hoodies to their clients, for them to wear both in and out of training.
Music – Hip-hop and grunge music are synonymous with the hoodie. Many bands and musicians sell personalised hoodies as part of their merchandising efforts. Therefore, it would make sense for an organization in the music industry to get in on the act. Perhaps a musical instrument retailer or a record store should consider selling their very own promotional hoodies?
Since they have grown to be popular just a few short years ago, hoodies have represented defiance, non-conformity and generally a method to stick out from the crowd and away from the norm. While they might not suit all business and ventures, a personalised hoodie may be the perfect choice for a business that itself offers something that is clearly a little bit different.
Unfortunately, however, it should be noted that in a few countries and cultures, the hoodie is frowned upon and associated with negative connotations. The hoodie provides anonymity of the individual, meaning that someone with criminal intent may put them on to conceal their identities from police, security staff and CCTV cameras. With this in mind, it should be remembered that personalised hoodies are only appropriate in certain situations and circumstances and may not be at all appropriate when worn in certain places. Then again, feel absolve to use this in your favor: a hoodie might be perfect for a guerrilla marketing campaign or during an outrageous, over-the-top publicity stunt.